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A young child watching television

Submission to the ACMA review of alcohol advertising rules in the Free TV Code

Australians should be able to enjoy sport and entertainment in environments that are safe and free from harm caused by alcohol. Commercial free-to-air television continues to play a significant role in the lives of Australians, and in shaping community norms and behaviours. More than half of Australian adults are watching broadcast television each week, according to the latest data from ACMA.

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I’m Good

I’m Good is a digital campaign that offers tips, strategies and evidence-based information to the 1 in 3 Canberrans who want to cut back or cut out alcohol.

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Our team

Our team More information We are a highly skilled, committed team with vast experience in health promotion, policy, research, communication,

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A silhouette of a young boy watching tv.

Alcohol advertising on Australian commercial television: community attitudes

This report analyses findings from a nationally representative survey conducted in February 2026, on public attitudes to alcohol advertising on television in Australia. The survey reveals significant community concern about the nature and extent of alcohol advertising and signals clear community demand for stricter regulation of alcohol advertising.

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Alcohol dependence

Alcohol dependence Australians from all walks of life can experience dependence. You are not alone – and it’s never too

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Northern Territory Liquor Legislation Amendment (Fast Track Approvals) Bill 2026 Inquiry

In March 2026, the NT Legislative Assembly referred the Liquor Legislation Amendment Bill 2026 to the NT Legislative Scrutiny Committee for a rushed inquiry, seeking submissions within just one week. In the Bill, the NT Government did not give sufficient regard to the right to health, or to the ‘consultation’ process on the Bill. The Bill would likely contribute to preventable harm in the Northern Territory community.

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A young child watching television
Policy submissions

Submission to the ACMA review of alcohol advertising rules in the Free TV Code

Australians should be able to enjoy sport and entertainment in environments that are safe and free from harm caused by alcohol. Commercial free-to-air television continues to play a significant role in the lives of Australians, and in shaping community norms and behaviours. More than half of Australian adults are watching broadcast television each week, according to the latest data from ACMA.

Read More »
Uncategorized

I’m Good

I’m Good is a digital campaign that offers tips, strategies and evidence-based information to the 1 in 3 Canberrans who want to cut back or cut out alcohol.

Read More »
A silhouette of a young boy watching tv.
Research papers

Alcohol advertising on Australian commercial television: community attitudes

This report analyses findings from a nationally representative survey conducted in February 2026, on public attitudes to alcohol advertising on television in Australia. The survey reveals significant community concern about the nature and extent of alcohol advertising and signals clear community demand for stricter regulation of alcohol advertising.

Read More »
Policy submissions

Northern Territory Liquor Legislation Amendment (Fast Track Approvals) Bill 2026 Inquiry

In March 2026, the NT Legislative Assembly referred the Liquor Legislation Amendment Bill 2026 to the NT Legislative Scrutiny Committee for a rushed inquiry, seeking submissions within just one week. In the Bill, the NT Government did not give sufficient regard to the right to health, or to the ‘consultation’ process on the Bill. The Bill would likely contribute to preventable harm in the Northern Territory community.

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Legends rally to ‘red card’ alcohol ads in sport

AFL identities Mick Malthouse and Rod Butterss, Australian cricketing hero John Inverarity, dual Olympian Clover Maitland, extreme sportswoman and mountaineer Cheryl Bart, NRL great Steve Ella, and hockey legend Ric Charlesworth are among an elite group of sporting greats calling for a lifetime ban on alcohol advertising in sport.

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Minister for XXXX told to can it

Commonwealth Games Minister Kate Jones has been roundly criticised for her endorsement and involvement in the launch of a series of commemorative beer cans to mark the up-coming Commonwealth Games.

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X-rated ashes test not suitable for children

Ahead of the first Ashes Test in Brisbane on Thursday, new polling has found more than four out of five Australians believe that the alcohol industry should not be allowed to advertise alcoholic beverages to children during children’s television viewing times.

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Submission to the National Sports Plan

The Foundation for Alcohol Research and Education (FARE) and Bluearth welcomed the opportunity to make a submission on the development of the National Sports Plan. FARE’s submission contained six recommendations, and calls for the establishment of a sports sponsorship replacement fund, with revenue to be generated from a long overdue and much needed reform of the alcohol tax system.

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