Marketing and promotion Archives

FSANZ Colour of Pregnancy Warning Labels for Corrugated Cardboard Packaging

Food Standards Australia New Zealand (FSANZ) called for submissions on an application to permit pregnancy warning labels on corrugated cardboard cartons (CCCs) to be in a single colour on a contrasting background. The requirements of ‘Pregnancy warning labels on alcoholic beverages’ as incorporated into the Australia New Zealand Food Standards Code (the code), cover the scope, application, size and colour requirements of the warning labels.

11/11/2022

Community organisations call on Netflix to set the standard with an ad model that prioritises health and wellbeing

As the world’s biggest streaming platform, with more than 220 million subscribers, Netflix has the chance to set the standard and establish an ad model

01/11/2022

Community organisations call on Netflix to set the standard with an ad model that prioritises health and wellbeing

More than 50 leading Australian and international health and community organisations have signed an open letter to Netflix, urging the streaming giant to exclude alcohol advertising from its new ad-supported subscription tier.

27/10/2022

When sporting professionals oppose unhealthy and harmful sponsorships

Recently, Kylian Mbappé – the world’s highest-paid soccer player – refused to be involved in marketing photos with KFC. While the French Football Federation’s official partner KFC was unimpressed by this action, they backflipped on comments made by an executive who seemed to threaten legal action against the player.

06/10/2022

How dark is ‘dark advertising’? We audited Facebook, Google and other platforms to find out

Once upon a time, most advertisements were public. If we wanted to see what advertisers were doing, we could easily find it – on TV, in newspapers and magazines, and on billboards around the city.

07/09/2022

Advertisements on digital platforms: How transparent and observable are they?

Social and digital media platforms are part of everyday life for most Australians, but they have created an advertising model that is data-driven, dark and ephemeral.

02/09/2022

Building evidence to stop harm from online alcohol marketing

We spend a lot of time online to work, study, and stay connected. That’s why it is important our time online is not punctured with endless exposure to products that are harmful to our overall health and wellbeing. When digital marketing is out of control, we need to set checks and balances for tech and alcohol companies that will help create safe online spaces for our families and communities.

04/08/2022

When will the season of alcohol and sport end?

Right now, there is much excitement in my household about the State of Origin. But there’s something else on too, and our kids are taking notice. Research released by Deakin University recently analysed the number of alcohol ads shown during sport on free-to-air television networks.

07/07/2022

Alcohol companies continue to play by their own rules, putting our children’s health at risk

Last year, a Dan Murphy’s mobile billboard rolled into Byron Bay, parking itself 185 metres from Byron Bay High School. Emblazoned across it read, “Go for a skate while you wait for your Dan Murphy’s order to arrive.”

22/06/2022

Submission to the ACCC Digital Platform Services Inquiry consultation

With digital connections playing a significant part in our everyday lives, we need a regulatory system that ensures a safe and healthy online environment for everyone.

29/04/2022

Search results

FSANZ Colour of Pregnancy Warning Labels for Corrugated Cardboard Packaging

Community organisations call on Netflix to set the standard with an ad model that prioritises health and wellbeing

Community organisations call on Netflix to set the standard with an ad model that prioritises health and wellbeing

When sporting professionals oppose unhealthy and harmful sponsorships

How dark is ‘dark advertising’? We audited Facebook, Google and other platforms to find out

Advertisements on digital platforms: How transparent and observable are they?

Building evidence to stop harm from online alcohol marketing

When will the season of alcohol and sport end?

Alcohol companies continue to play by their own rules, putting our children’s health at risk

Submission to the ACCC Digital Platform Services Inquiry consultation

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