Advertisements on digital platforms: How transparent and observable are they?
Social and digital media platforms are part of everyday life for most Australians, but they have created an advertising model that is data-driven, dark and ephemeral.
Social and digital media platforms are part of everyday life for most Australians, but they have created an advertising model that is data-driven, dark and ephemeral.
We spend a lot of time online to work, study, and stay connected. That’s why it is important our time online is not punctured with endless exposure to products that are harmful to our overall health and wellbeing. When digital marketing is out of control, we need to set checks and balances for tech and alcohol companies that will help create safe online spaces for our families and communities.
Right now, there is much excitement in my household about the State of Origin. But there’s something else on too, and our kids are taking notice. Research released by Deakin University recently analysed the number of alcohol ads shown during sport on free-to-air television networks.
Last year, a Dan Murphy’s mobile billboard rolled into Byron Bay, parking itself 185 metres from Byron Bay High School. Emblazoned across it read, “Go for a skate while you wait for your Dan Murphy’s order to arrive.”
With digital connections playing a significant part in our everyday lives, we need a regulatory system that ensures a safe and healthy online environment for everyone.
A new report has found that alcohol companies rely on people who drink the most for sales, with more than a third of alcohol consumed in Australia drunk by only five per cent of the population.
FARE is partnering with The University of Queensland (UQ) for a three-year study to better understand how young people are targeted by alcohol companies via social media.
New research published today in the Australian and New Zealand Journal of Public Health has found that Australian children are exposed to enormous volumes of alcohol advertising during live sports broadcasts each year.
Australians are exposed to advertisements telling them to drink alcohol in a range of settings. Research consistently shows that exposure to advertising for alcoholic products is associated with initiation of alcohol use, and use of higher amounts of alcohol by young people.
A new report by FARE has confirmed more alcohol is flowing into the homes of Australians than ever before, causing concerns for increased harms to families and communities
FARE acknowledges the Traditional Owners and Custodians of the lands and waters on which we operate throughout Australia. We pay our respects to Elders past and present, and recognise the continuing connection to country of Aboriginal and Torres Strait Islander peoples.
©2024 FARE
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FARE acknowledges the Traditional Owners and Custodians of the lands and waters on which we operate throughout Australia. We pay our respects to Elders past and present, and recognise the continuing connection to country of Aboriginal and Torres Strait Islander peoples.
©2024 FARE
Privacy Statement
T&C
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